Analytics in Tiquo
Tiquo provides real-time analytics and reporting to help you understand your business performance, customer behavior, and growth opportunities.Dashboard Analytics
Key Metrics
The analytics dashboard shows critical KPIs:Revenue
Total revenue for selected period
Orders
Order count and value
Customers
New and returning customers
Utilization
Resource utilization rate
Date Range Selection
Analyze any time period:- Presets: Today, Yesterday, Last 7/30/90 days
- Custom: Select specific start and end dates
- Comparison: Compare to previous period
Analytics Modules
Dashboards
Customizable analytics dashboards
Customer Insights
Customer behavior and CLV analytics
Revenue Reports
Sales, products, and financial reports
Real-time Data
All analytics update in real-time:- New orders appear immediately
- Metrics refresh automatically
- No manual refresh needed
Filtering & Segmentation
Available Filters
| Filter | Description |
|---|---|
| Date Range | Any time period |
| Location | Single or multiple locations |
| Staff | By staff member |
| Service | By service or category |
| Customer Segment | By lifecycle, tags, etc. |
Saved Filters
Save common filter combinations:- Configure filters
- Click Save View
- Name your view
- Access from view dropdown
Chart Types
Visualizations
Line Charts
Trends over time
Bar Charts
Comparisons
Pie Charts
Distributions
Tables
Detailed data
Metrics
Key numbers
Maps
Geographic data
Interactivity
- Hover for details
- Click to drill down
- Drag to zoom
- Export as image
Core Metrics
Revenue Metrics
| Metric | Description |
|---|---|
| Gross Revenue | Total before discounts |
| Net Revenue | After discounts and refunds |
| Average Order Value | Revenue / Orders |
| Revenue per Customer | Revenue / Active customers |
Order Metrics
| Metric | Description |
|---|---|
| Total Orders | All orders created |
| Completed Orders | Successfully completed |
| Cancellation Rate | Cancelled / Total |
| No-Show Rate | No-shows / Bookings |
Customer Metrics
| Metric | Description |
|---|---|
| New Customers | First-time customers |
| Returning Customers | Repeat customers |
| Customer Retention | % returning |
| Customer Lifetime Value | Avg CLV |
Operational Metrics
| Metric | Description |
|---|---|
| Utilization Rate | Booked / Available time |
| Staff Efficiency | Revenue per staff |
| Peak Hours | Busiest times |
| Service Popularity | Most booked services |
Reporting
Standard Reports
Pre-built reports for common needs:- Daily summary
- Weekly performance
- Monthly recap
- Quarterly review
- Annual report
Custom Reports
Build your own reports:- Go to Analytics → Reports
- Click Create Report
- Select metrics and dimensions
- Configure visualizations
- Save and schedule
Report Scheduling
Automate report delivery:- Daily, weekly, or monthly
- Email to team members
- PDF or Excel format
Export & Sharing
Export Options
| Format | Best For |
|---|---|
| CSV | Spreadsheet analysis |
| Excel | Formatted reports |
| Sharing and printing | |
| Image | Presentations |
Sharing
- Email reports directly
- Share dashboard links
- Embed in external tools
Comparison Tools
Period Comparison
Compare current to previous:- This week vs. last week
- This month vs. last month
- This year vs. last year
Benchmark Comparison
Compare segments:- Location vs. location
- Staff vs. staff
- Service vs. service
Goals & Targets
Setting Goals
Define targets for metrics:- Go to Analytics → Goals
- Select metric
- Set target value
- Set time period
Goal Tracking
- Progress indicators
- Alerts when ahead/behind
- Historical goal performance