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Tracking Pixel

The Tiquo Tracking Pixel allows you to track user activity across all your apps, websites, and digital channels. Gain a unified view of customer behavior to improve marketing attribution, personalization, and analytics.

Use Cases

  • Cross-channel attribution - Understand the full customer journey from first touch to booking
  • Behavior tracking - Track page views, button clicks, and custom events
  • Retargeting audiences - Build audiences based on user behavior for marketing campaigns
  • Personalization - Deliver personalized experiences based on browsing history
  • Conversion tracking - Measure the effectiveness of your marketing campaigns

Quick Start

Add the Tiquo tracking pixel to your website by including this script in your <head> tag:
<script>
  (function(t,i,q,u,o){t.TiquoAnalyticsObject=o;t[o]=t[o]||function(){
  (t[o].q=t[o].q||[]).push(arguments)};t[o].l=1*new Date();var s=i.createElement(q),
  f=i.getElementsByTagName(q)[0];s.async=1;s.src=u;f.parentNode.insertBefore(s,f)
  })(window,document,'script','https://cdn.tiquo.co/pixel.js','tq');

  tq('init', 'YOUR_PIXEL_ID');
  tq('track', 'PageView');
</script>

How It Works

  1. Initialize - The pixel loads asynchronously and identifies users across sessions
  2. Track events - Automatically captures page views and allows custom event tracking
  3. Sync with Tiquo - Events are linked to customer profiles in your Tiquo platform
  4. Unified analytics - View all activity in your Tiquo dashboard alongside booking and sales data

Key Features

Privacy & Compliance

The Tiquo Tracking Pixel is designed with privacy in mind:
  • GDPR compliant - Respects user consent preferences
  • Cookie-less options - First-party data collection available
  • Data retention controls - Configure how long behavioral data is stored
  • User opt-out - Built-in mechanisms for users to opt out of tracking